Tune in every Monday at 7:30pm Australian EST for our Facebook Live Mentoring Monday sessions. We cover social media topics centred around building your online reputation and brand, from organic reach on facebook to avoiding scams! Join us! Episode One: Don't be Scammed Episode Two: Legally Blindsided: Talking about defamation, copyright and reputation Episode Three: Organic is Good … [Read more...]
Scam Alert – Beware of IQ Quiz it might cost you
Beware of Facebook IQ Test Scam A few of our lovely community have let us know about a scam which is currently doing the rounds on Facebook. In this case the scam is in the form of an IQ Test which then requests your mobile number in order to send you the results. DO NOT give such quizzes your phone number. Once you give the number you have no control over what they will do with it. You … [Read more...]
Are your social media strategies damaging your reputation?
Many businesses and individuals don't actually have any strategy when posting online, others have a basic strategy but it is not not aligned to their goals and values. It is important to consider what you are trying to achieve by what you post and whether or not the content you post may in fact damage your brand and reputation. Some branding experts will tell you to post content over and over … [Read more...]
Reviews & Testimonials
One of the best ways of demonstrating social proof of a business's value is through the provision by clients and customers of reviews and testimonials. We all know that consumers value word of mouth, however they also tend to trust businesses when they read (or hear video) testimonials because they have an expectation that the review will be genuine, provided in good faith and … [Read more...]
Your business is your business
Stay Smart Online Week 2015 - ‘Your Business is your business!’ Stay Smart Online Week 12 – 16 October 2015 An Australian Government initiative Your business holds a lot of sensitive data and information that cyber criminals would love to access. Think about what you store online… and think about what it would mean if it was lost or stolen. Keeping this information private and secure … [Read more...]
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