Have you received an invitation and joined Clubhouse? It’s the (currently in private Beta) invitation only Audio only platform taking the world by storm. Important to note: Currently Clubhouse is only available on the Apple Store for iPhone users. Android is coming. The app is for adults (18 and above) due to data collection regulations and as discussions may … [Read more...]
Contests on Facebook and Instagram – getting it right
Competitions, contests and giveaways can be a great strategy for creating engagement or promoting something new on Facebook and Instagram. However it's important to do them right to protect your brand. Edited July 2020. What constitutes a contest, giveaway or promotion? Competitions, or giveaways/promotions offer those entering the chance to "win" something of value. It may be a … [Read more...]
Facebook Pages vs Profile – where are you doing business?
Dear Business owners, So glad you have understood that you can gain great value and grow your business through Social Media, but did you seek advice before you started? I actually wrote this blog originally back in June 2012 on my old blog Socially Skilled, but I'm reproducing with a few updates which I will note as I still see it happening, businesses operating from a personal Facebook … [Read more...]
Are you using user generated content?
Humanize your brand with user generated content The quest for new content is never ending. What is user generated content? It's allowing your fans, customers, clients, users to tell their story of your brand, or to contribute in other ways to your social media presence. It's marketing generated by them for you. User Generated Content (UGC) is becoming a big go to for brands big and … [Read more...]
#LinkedInLocal – why I became involved
The value of LinkedIn For me, one of the greatest attractions of LinkedIn is the authenticity that comes from making connections with the owners of a business. It gives me more insight into their values and operations, and can be a huge determinate when it comes to selecting products and services. It was these thoughts playing on my mind when I came across the #LinkedInLocal movement around … [Read more...]
