We love this post by Sue Ellam for the 7 Graces of Ethical Marketing. It embraces the concepts of Ethical marketing and the importance of looking after your customers and clients.
Enjoy.
Fiona.
How NOT to Run an Ethical Business (via 7 Graces of Marketing – Ethical Marketing for Social Entrepr)
Sue Ellam explores the damage you can do to your business unless you diligently follow ethical practices and treat your clients as your first priority. I have noticed that clients appear to have been relegated to ‘nuisance’ status in some companies…