The value of LinkedIn For me, one of the greatest attractions of LinkedIn is the authenticity that comes from making connections with the owners of a business. It gives me more insight into their values and operations, and can be a huge determinate when it comes to selecting products and services. It was these thoughts playing on my mind when I came across the #LinkedInLocal movement around … [Read more...]
Adobe Spark makes a few changes
Getting creative with Adobe Spark One of our favourite freemium products is Adobe Spark. It's wonderful for creating images and video quickly and effectively. Up until now although you could remove branding on images, you could not on video. Adobe Spark is now opening up the ability to remove branding and add your own. It's free for now but eventually will be a paid service, so if you … [Read more...]
Are your social media strategies damaging your reputation?
Many businesses and individuals don't actually have any strategy when posting online, others have a basic strategy but it is not not aligned to their goals and values. It is important to consider what you are trying to achieve by what you post and whether or not the content you post may in fact damage your brand and reputation. Some branding experts will tell you to post content over and over … [Read more...]
